Why Your Primary Bedroom Deserves More Love

Just pretend you were handed $100K to spend on your home. (I know, I wish too.) How would you spend it? What rooms would get the most love?

Now be honest—what’s the one space in your house that you know could use some attention, but you always push it down the list?

Your living room?
Nope.
Your kitchen?
Definitely not.
Your bedroom?
Bingo.

From our Trillium House project—proof that a bedroom can be both restorative and beautiful.

The primary bedroom—once called the master bedroom—is often one of the most overlooked spaces in a home. Living rooms, kitchens, and foyers tend to get all the attention (and budget), while the bedroom quietly waits in the background… even though it might actually have the biggest impact on your health and well-being.

We spend nearly one-third of our lives sleeping. That’s roughly 26 years—and that doesn’t even include the time we spend reading, relaxing, or hiding in there when life feels a little too loud. That’s a heck of a long time in a room we rarely prioritize.

You’ll spend over 25 years in this room—might as well make it feel like a retreat.

Instead, we finish the kids' rooms first, making them cozy and inviting. We pour time and energy into common spaces, because they offer instant gratification: more family time, more function, and yes—better resale value. And while I’ll never argue with a well-designed kitchen, I always say this: a healthy family starts with healthy parents.

Research has shown that poor sleep is linked to anxiety, weakened immunity, and even heart disease. On the flip side, people who prioritize sleep hygiene and create a calming environment tend to enjoy better mood, lower stress, and sharper focus. According to the National Sleep Foundation, 73% of people say a comfortable bedroom is key to a good night’s sleep.

So yes—investing in your bedroom is investing in yourself. And as a parent, creative, and business owner, I can tell you from experience: the better you rest, the better you function. Patience, energy, creativity—all of it flows more freely when you’re well-rested.

If you’re wondering where to start, here are the core elements I always consider when creating a sanctuary:

Colour matters. Choose calming tones like dusty blues, sage greens, warm neutrals—or go bold and moody if you’re craving that cocoon feeling.

Whether soft and serene or bold and cocooning—colour sets the tone for how you feel.

Textiles are everything. Think breathable, quality fabrics that support your temperature needs. If you can, go organic or natural—your skin (and the planet) will thank you.

Lighting should support your rhythms. Skip the harsh overheads. Add dimmable sconces, bedside lamps, and layered lighting to match your needs, morning to night.

Soften the space. Sound absorption is key—especially if you live on a busy street or sleep beside a snorer. Upholstered beds, thick rugs, and drapery can make a world of difference.

Think about airflow. Some people swear by ceiling fans. Others find them distracting. It’s all about what feels right to you—just make sure it fits the acoustics and vibe of the room.

Don’t forget your windows. If light sensitivity is an issue, blackout curtains are essential. If you want both daylight and privacy, consider layering sheers with heavier treatments.

And finally—clear the clutter. Visual noise creates mental noise. Add closed storage, built-ins, or beautiful baskets to keep your space calm and chaos-free.

I get it. The kitchen might feel like the “smart” investment. But your bedroom? That’s the one room that loves you back. The benefits might not show up tomorrow—but they’ll be felt in your body, your mind, and your life.

You don’t need a giant budget or a glossy magazine spread. You just need a space that feels like a soft place to land.

So next time you’re thinking about where to invest in your home, maybe skip the new backsplash—for now. Start with the room where you begin and end each day.

It doesn’t have to be big or expensive—just a soft place to land at the end of the day.

Make a list of what makes you feel grounded, cozy, and at ease—and let your bedroom become the sanctuary it was always meant to be.